Filed under: Books in General, From the Editor, Human Resources, Internet | Tags: Book Review, books, Business, business book, business books, Generation Y, Human Resources, Internet, Review
I was tempted to write a clever introduction concerning whether or not members of Generation Y (those born between 1980 and 1999) are in your midst. Then I realized something vital: this is a blog … on the Internet. There is no other generation who has lived the double-life of virtual and physical existence more than this group. Something tells me that of the numerous readers I have, a good portion of you probably count your birthday somewhere between the years listed above. So, let me start over …
This article came up from the folks at the Guardian in the United Kingdom. While I think the first sentence in the article does more than its share of negative stereotyping, it’s interesting to see that the subject of Gen Y in the workplace continues to get press. We’ve covered it ourselves, both in summaries and in reviews. We’re at a critical juncture in the history of the American work force, and it seems to me that everyone is a touch anxious over where we will go. Suffice to say, Gen Y is currently experiencing one of the roughest job markets in which to enter a work force.
One also has to appreciate the fact that Baby Boomers, the generation that in its youth shifted the focus of everyone from advertisers to political campaigners to the young, are now scratching their greying heads trying to figure out what’s going on with “these kids.” My years may be showing here, but I seem to recall coming of age in an era of economic uncertainty where foreign war made headlines and the environment, social issues and the generation gap were on the minds of many. Throw in a reference to Facebook and an e-mail address, and we’d be looking at Gen Y, wouldn’t we?
The more things change …
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