Soundview Executive Book Summaries


Prepare for the Naked Truth

What would happen if you told your best clients the truth … about their operation, about your own company’s mistakes, about your company’s strengths and weaknesses?

Have you ever wondered why your organization feels the need to appear perfect to its clients but accepts it when the client makes a mistake or causes frustration?

This Friday, our next installment of Soundview Live will delve into these questions and much more. Join us on Friday, April 23 at Noon (Eastern) when Soundview presents New York Times best-selling author Patrick Lencioni. Patrick’s presentation Overcoming the Fears that Sabotage Client Loyalty serves as a preview to Soundview’s upcoming summary of Lencioni’s latest book Getting Naked: A Business Fable About Shedding the Three Fears that Sabotage Client Loyalty.

Lencioni will provide attendees with insights into the fears that cause our attempts to retain clients to backfire. I’ve listened to some of the preview materials and I can say that Lencioni isn’t kidding when he says the principles of naked service will make many people uncomfortable. However, he points out that this discomfort forces us to stay in a safe place, and safe places mean a complete lack of progress.

Tune in and let Patrick Lencioni and Soundview Live help your organization shed its fears. And remember, subscribers attend FREE!!

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