Soundview Executive Book Summaries


A Trio of Terrific Titles

This month is a great month for leaders at every level of an organization to check out Soundview Executive Book Summaries. We’ve got three new book summaries that will improve your relationships with employees, strengthen your credibility and provide you with insight on how to leverage the latest trends in technology. Here’s what you need to know:

Touchpoints by Douglas Conant and Mette Norgaard: Douglas R. Conant, CEO of Campbell Soup Company, and co-author Mette Norgaard turn conventional business wisdom on its head, suggesting that the daily interruptions that leaders face in nearly epidemic proportions are actually the moments where the greatest leadership opportunities lie. The TouchPoint model has three components and involves using the head, heart and hands to connect with employees in a way that not only enhances their individual performance, but actually transforms them into a valued member of the team.

The Third Screen by Chuck Martin: The Third Screen defines the strategies and tactics businesses will need in a world gone mobile. Marketers and businesspeople who don’t understand the untethered consumer risk becoming obsolete. This breakthrough book links the technological developments of m-commerce to the behavioral changes that accompany them, and reveals how key mobile innovators are becoming the mobile platform providers of the future.

 

Credibility by James M. Kouzes and Barry Z. Posner: In this best-selling book, Kouzes and Posner explain why leadership is above all a relationship, with credibility as the cornerstone, and why leaders must “Say what you mean and mean what you say.” Building on their more than thirty years of ongoing research, Credibility expands on their seminal work The Leadership Challenge, and shows why credibility remains the foundation of great leadership.

 

To get your copy of each of these titles, in a variety of digital formats for every device, visit Soundview online at Summary.com.

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