Soundview Executive Book Summaries


Will Your Company Be Around in 20 Years?

The pace of change in business is increasing faster than ever. Consider how long an average company from the S&P 500 stays in the index. In 1955 it was estimated to be 45 years; in 1975, 26 years; and in 2009, 17 years. At this rate, half of the companies that appeared in the 2010 S&P 500 Index are likely to have left it before 2020.

How can you guarantee staying power for your company? Scott Keller and Colin Price offer the answer in their new book Beyond Performance. They argue that what really needs to be measured and developed is the health of the organization. The authors define organizational health as “its ability to align, execute and renew itself.”

Keller and Price draw their conclusions from more than a decade of research, drawing on input from more than 600,000 executives and employees from over 500 organizations across the globe, some 900 academic books and articles, and hands-on practical work with more than 100 client organizations.

From this research they developed a process to transform company health and performance, based on what they call the “5As.”

  1. Aspire (where do we want to go?) is about setting overall performance goals and the health aspirations that will enable them to be achieved.
  2. Assess (how ready are we to make the journey?) is about determining what capabilities and shifts in underlying mindsets are needed to reach the aspirations.
  3. Architect (what do we need to do to get there?) is about developing a portfolio of initiatives to improve performance and planning how to implement them to shape the desired mindsets and behaviors.
  4. Act (how do we manage the journey?) is about adopting the right scaling-up model, using governance to ensure broad ownership, and measuring performance and health rigorously throughout.
  5. Advance (how do we keep moving forward?) is about establishing the mechanisms and building the leadership capacity to drive continuous improvement.

If you would like to learn more about how you can measure company health and guarantee the longevity of your organization, join us for our December 15th Soundview Live webinar, How to Achieve and Sustain Organizational Excellence, and bring your questions for Scott Keller.

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