Soundview Executive Book Summaries


Book Review: The Zappos Experience

by Joseph Michelli

When business book authors seek companies that exemplify superior abilities in areas such as innovation, product development and talent development, a small list of names rapidly fills the pool. If asked, readers could name the top five with little effort: Apple, Google, Amazon.com, Facebook, and Procter & Gamble. In fact, the first three, respectively, are the top three companies named on FORTUNE magazine’s 2012 list of the 50 most admired companies. When the discussion turns to customer service, a new name joins the list: Zappos.com. In The Zappos Experience: 5 Principles to Inspire, Engage and WOW best-selling author Joseph Michelli explores the wildly different way of thinking that powers one of the strongest customer service engines in today’s global marketplace. The Zappos Experience is now available in multiple digital formats as a Soundview Executive Book Summary.

Michelli’s familiarity with corporate giants is second to none. His previous books have profiled Starbucks, Ritz-Carlton Hotels, and Seattle’s Pike Place Fish Market. If there is a single quality that distinguishes Michelli from his contemporaries, it’s his ability to blend elements of a company’s history with critical insight into how the company’s finer points can be replicated in the reader’s organization. Other authors get distracted by providing more biography than takeaways. Michelli’s five principles connect Zappos’ outstanding philosophy of building a great culture to a reader’s attempts to increase employee engagement, connect with customers and provide a truly exceptional service experience.

Zappos’ abilities as a service provider were a key factor in the company’s 2009 acquisition by Amazon.com. Readers will be fascinated by what Michelli discovered about the acquisition and the linchpin that helped Zappos CEO Tony Hsieh confirm the deal. Needless to say, Amazon.com’s third-place finish on FORTUNE’s most-admired list in 2012 is tied to some extent to Zappos’ service culture.

To download your copy of The Zappos Experience, visit Soundview’s Web site Summary.com.

Special Note to Soundview Subscribers! Don’t forget to listen to Soundview’s Author Insight Series featuring Joseph Michelli. He provides some additional insights about Zappos that you won’t hear anywhere else. Log in to your Soundview online library and check it out!

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Book Review: The Thank You Economy

by Gary Vaynerchuk

Upon picking up the Soundview Executive Book Summary of author and entrepreneur Gary Vaynerchuk’s book The Thank You Economy, one concept should leap out at readers. Vaynerchuk wants you to provide one-on-one attention to your company’s entire customer base. This sounds like a considerable challenge to companies whose customers number in the thousands or tens of thousands. The fact that he believes social media is the tool with which to accomplish the task may do little to lighten the burden of this challenge to the reader. However, as the audiences who attend his speeches would likely report, Vaynerchuk is quite persuasive in getting his point across.

The Thank You Economy isn’t a social media primer, for those readers fearing another business book that spends half its pages going over well-tread ground. Instead, Vaynerchuk uses a fascinating array of examples from companies of all sizes to demonstrate the right (and, in some cases, wrong) way to use social media to connect with customers. He also devotes a section of the book to the importance of building a social culture within the organization, a process that begins with executives. Decision-makers quickly realize that Vaynerchuk is arguing the critical importance of connecting with customers is not a responsibility to be passed down the line.

The word to which Vaynerchuk returns time and again in his book is “opportunity.” While he may be referring to social media as the opportunity your business can’t afford to miss, there are those who would point to his book as an opportunity for advancement unto itself. For that, Vaynerchuk certainly deserves a thank-you of his own.

To get your copy of the Soundview Executive Book Summary of The Thank You Economy visit Soundview’s Web site Summary.com.



Business Learning in Bloom with Three New Summaries

If you check your calendar today, you’ll notice that the first quarter of 2012 is rapidly coming to a close. How are you progressing on your personal and professional goals for the year? What about your people? Are your interactions with them leading to increased success for both sides? With spring upon us, it’s time to do what’s necessary to help your ambitions begin to bloom. To that end, here are three great new Soundview Executive Book Summaries to help your business development efforts:

 

by John C. Maxwell

The 5 Levels of Leadership by John C. Maxwell: The concept of 5 levels of leadership is one that John C. Maxwell has taught all over the world. The levels represent stages in leadership development starting with being the boss who people follow because you have been appointed as their leader, to reaching the pinnacle of leadership, when you are followed because of who you are and what you represent. In The 5 Levels of Leadership, you will learn how to master the ability to inspire people and achieve results. Maxwell details each level of leadership and provides a clear path to reach the next.

 

 

 

 

by Harrison Monarth

360 Degrees of Influence by Harrison Monarth: The best leaders influence those who are below and above them, as well as people external to the organization, such as customers and partners. In 360 Degrees of Influence, Harrison Monarth provides advice on how to gain the trust and respect of those around you and how to expand your influence well beyond your immediate environment. Providing valuable insight into human emotion and behavior, Monarth reveals the secrets to knowing what people are thinking and feeling — maybe better than they do.

 

 

 

 

by Gary Vaynerchuk

The Thank You Economy by Gary Vaynerchuk: Gary Vaynerchuk’s Thank You Economy principles are about the way we communicate, the way we buy and sell, and the way businesses and consumers interact online and offline. Companies and brands are now competing on a whole new level in an entirely new business era. The Thank You Economy reveals how businesses can harness all the changes and challenges inherent in social media and turn them into tremendous opportunities for profit and growth.

To get your copies of these summaries in all of Soundview’s digital formats, visit Soundview’s Web site Summary.com.



Book Review: One Piece of Paper

What are the guiding principles of your management philosophy? If you were to make a list of the people, texts and experiences that molded you into the leader you are today, who and what would appear on the list? The majority of executives could fill a 32 GB hard drive with inspirational presentations, quotes and passages from books, and journal entries of their own successes and failures. Author, consultant and U.S. Army veteran Mike Figliuolo believes that while we are the sum of our experiences, the process of attempting to summarize what we’ve learned (and subsequently communicating those lessons to others) has become clouded. In One Piece of Paper: The Simple Approach to Powerful, Personal Leadership, Figliuolo teaches readers the process of concentrating their personal leadership philosophies into a set of maxims that fit on the titular 8.5″ x 11″ sheet. Figliuolo’s book is now available in multiple digital formats as a Soundview Executive Book Summary.

One Piece of Paper offers a considerable challenge to any executive that attempts Figliuolo’s method. While the process of creating one’s list of leadership maxims seems simple, Figliuolo spends a significant amount of time explaining the complexities of why the maxims govern your ability to lead yourself, individuals and teams. One of the book’s greatest strengths is Figliuolo’s willingness to share his personal experiences. His biographical anecdotes serve not only as a demonstration of the Maxims Approach, but they also solve one of the most common questions for readers of any business book: Does the author practice what he or she preaches? In Figliuolo’s case, he provides one example after another that answers a reader’s question in the affirmative.

To get your copy of the Soundview Executive Book Summary of One Piece of Paper in any of Soundview’s digital formats, visit Soundview’s Web site, Summary.com.



Book Review: Reviving Work Ethic

by Eric Chester

There have been a number of business books that attempted to address the continued meshing of multiple generations in the workplace. Reviving Work Ethic: A Leader’s Guide to Ending Entitlement and Restoring Pride in the Emerging Workforce by author and management consultant Eric Chester addresses this issue from a particular angle. It’s now available in multiple digital formats as a Soundview Executive Book Summary.

You’re probably familiar with the basics of the situation. The economic crunch of the past several years left Baby Boomers in a position where the certainty of retirement vanished. As a result, Boomers are staying in their current positions. Hovering beneath them in a holding pattern are Generation Xers and their younger counterparts in Generation Y. It’s the latter group that most concerns Chester.

Readers that believe Reviving Work Ethic draws a large target on the youngest segment of the work force would be mistaken. Chester makes well-supported claims that work ethic has declined across all segments of the American work force. Far from an indictment, the book posits that the current entrants to the work force hold the best hope for renewing the American ideal of work ethic. This is due to the youngest generation’s work habits not being fully formed. They remain malleable and, with Chester’s seven components of work ethic as a guide, can be shaped into the productive dominant leaders of tomorrow’s organizations. It’s inevitable that Boomers will have to leave their offices.Reviving Work Ethic provides hope that the offices’ next occupants will be capable of more than simply sustaining the achievements of their predecessors.

To get your copy of the Soundview Executive Book Summary of Reviving Work Ethic in multiple digital formats, visit Soundview’s Web site Summary.com.



Leadership, Quality and Work Ethic: Three New Must-Reads

While subscribers to Soundview Executive Book  Summaries frequently praise our variety of leadership titles, we take pride in the fact that our selections for the 30 Best Business Books each year help strengthen every aspect of an organization. To see a great example of this feature of Soundview, take a look at the three newest summaries to help your business reach new heights in quality, hiring and, of course, leadership.

by Eric Chester

Reviving Work Ethic by Eric Chester: Work ethic in America is fast declining, plaguing young and old alike. But in Reviving Work Ethic, Eric Chester shows that you do best to focus on your young employees — those whose habits and ideals can still be influenced. He presents an incisive look at the root of the entitlement mentality that afflicts many in the emerging workforce and shows readers the specific actions they can take to give their employees a deep commitment to performing excellent work. His advice is crucial to a healthy bottom line: too often, talented-but-difficult-to-understand younger workers stand between your company and its profits.

 

 

 

by Subir Chowdhury

The Power of LEO by Subir Chowdhury: Subir Chowdhury is the long-established global authority on the critical importance of quality and how to achieve it with Design for Six Sigma. Now, he takes it to the next level by showing you how to build quality into the DNA of your entire organization. In The Power of LEO, he describes how continuous focus on quality improvement can revolutionize any process from manufacturing operations to managerial decision making.

 

 

 

by Mike Figliuolo

One Piece of Paper by Mike Figliuolo: Based on leadership expert Mike Figliuolo’s popular “Leadership Maxims” training course, One Piece of Paper teaches decisive, effective leadership by taking a holistic approach to defining one’s personal leadership philosophy. Through a series of simple questions, readers will create a living document that communicates their values, passions, goals and standards to others, maximizing their leadership potential.

Don’t forget, each of these summaries are available in multiple digital formats. To learn more and to get your copy, visit Soundview’s Web site, Summary.com.



Book Review: Topgrading

by Bradford Smart, Ph.D.

The challenge of making a good hire continues to prove difficult for a number of organizations. According to author Bradford D. Smart, statistics show that three out of every four hiring decisions result in a situation in which the wrong person ends up in the wrong job. Smart, an acclaimed management psychologist, conducted more than 6,000 interviews over a span of three decades to strike at the heart of why companies make so many hiring mistakes. The result is his book Topgrading: How Leading Companies Win by Hiring, Coaching, and Keeping the Best People. Soundview Executive Book Summaries is now offering a summary of the revised edition of Topgrading in multiple digital formats.

Executives know that a company performs at its peak when it is staffed with top talent. Smart labels this group “A players.” In Topgrading, he guides readers through the process of finding and hiring more A players. Topgrading has a distinct advantage over similar books on human resources management. Smart balances the process of finding A players with rewarding existing A players on staff. He also is unafraid to answer the question about the remaining portion of a company’s work force: B and C players. In the summary, Smart provides an alternative that emphasizes the positive rather than putting more employees through a revolving door.

Readers will appreciate Smart’s level of honesty and the practicality of his solutions. The methods described in Topgrading will prove valuable to a business regardless of its size. The current economic climate creates a zero margin for hiring and handling talent. Smart provides the tools necessary to keep costs at the bottom while pushing your company to the top.

To get your copy of the summary of the revised edition of Topgrading visit Soundview’s Web site Summary.com.