Soundview Executive Book Summaries


Three Great NEW Soundview Summaries

Subscribers to Soundview Executive Book Summaries already received some great news this week, so I thought I’d share it with everyone else. There are three brand new summaries now available for download in any of Soundview’s eight digital formats. If you’re an iPad user (or iPad2 for that matter), make this the month that you check out Soundview’s new Smart Summary format. It’s the first business book summary format designed specifically for the iPad and other tablet devices.

Here are the new releases:

Real-Time Marketing and PR by David Meerman Scott: In this eye-opening follow-up to The New Rules of Marketing and PR, David Meerman Scott reveals the proven, practical steps to take your business into the real-time era. Find out how to act and react flexibly as events occur, position your brand in the always-on world of the Web, and avoid embarrassing mistakes and missteps in this executive book summary of Real-Time Marketing and PR.

You Already Know How to Be Great by Alan Fine: This executive book summary of You Already Know How to Be Great offers a bold new approach to performance by one of the top coaches in the country. Alan Fine, an accomplished tennis, golf, and executive coach and a renowned authority on peak performance, has found the biggest obstacle to improved performance isn’t not knowing what to do; it’s not doing what you already know. Fine reveals his simple and proven approach to achieving breakthrough performance through an amazing process called G.R.O.W. (Goal, Reality, Options, Way Forward).

The New Leader’s 100-Day Action Plan by George B. Bradt, Jorge E. Pedraza, Jayme A. Check: Moving into a new leadership position is one of the toughest challenges an executive can face. Whether you’re a veteran leader taking over a new organization or a novice moving into your first leadership role, this practical guide will help you manage your leadership transition so you can take charge, build your team, and deliver results. This executive book summary of the second edition of The New Leader’s 100-Day Action Plan presents proven solutions and cutting-edge techniques for getting started successfully in your new role.

For more information on these great new summaries, visit Soundview online at Summary.com.

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Don’t Miss These Great New Summaries!

Summer is known to be a time for blockbusters in the entertainment industry. Although the start date seems to be earlier each year, it’s generally accepted that by the middle of June, we’re well into a stretch of time that sees multiple big-budget, highly-anticipated films debuting every Friday in theaters across the nation.

I bring this up because the latest edition of Soundview Executive Book Summaries could easily be described as a summer blockbuster. We’ve got three incredible summaries for readers this month featuring some serious star-power in the author department. Let’s take a look at the titles in this exciting triple-feature:

For those who enjoy a great story as part of their learning experience, we start our latest edition with Patrick Lencioni’s Getting Naked: A Business Fable About Shedding the Three Fears that Sabotage Client Loyalty. Lencioni, an expert at weaving fiction and strong business applications together, tells the tale of Jack, a consultant tasked with learning about a competitor his company recently acquired. Jack learns a surprising lesson about why absolute transparency can create intense loyalty in customers.

Innovation is a topic that continues to garner a great deal of interest among our subscribers. The U.S. is engaged in an ongoing race with developing nations to maintain an economic presence in the innovation arena. With this in mind, Adam Richards offers Innovation X: Why a Company’s Toughest Problems are Its Greatest Advantage. Richards offers an intriguing argument that defines a new class of business problems — X-Problems. These tough new challenges thwart conventional planning but present massive innovation opportunities.

Finally, we take a look at the building blocks of a great organization. While CEOs tend to garner attention from internal and external audiences, there are individuals in an organization who are an indispensable part of the company’s success. Marketing mastermind Seth Godin terms these individuals “linchpins” and his new book Linchpins: Are You Indispensable? helps readers understand how to exude the attributes of the linchpin employee.

Like I said, it’s a real blockbuster this month! It’s a great time to subscribe to Soundview. Also, each of the above summaries are available for individual purchase for low, low prices. The online edition of each summary is only $8.50. Depending on where you live, that’s less than the price of a movie ticket … and unlike the occasional big-budget action film, these summaries won’t disappoint.