Soundview Executive Book Summaries

Portable Personal Finance
January 7, 2009, 1:50 PM
Filed under: Financial/Accounting | Tags:

Tribune Media Services (TMS) launched Cash: Personal Finance for Real People, a new Kindle-specific personal finance magazine on Dec. 16. According to an article published by, the online face of Folio Magazine, this will be the third Kindle-specific magazine introduced by TMS and available on Amazon.


The magazine is a weekly, auto-delivered wirelessly on Mondays, for a monthly subscription price of $1.49, or $0.49 per issue. According to TMS, the editors have “assembled a crackerjack team that includes experts from Kiplinger’s Consumer News Service, U.S. News & World Report, Harvard University and the Mayo Clinic. …Cash delivers almost 40 columns a week that will help you make intelligent financial decisions.”


Folio quoted TMS’ Steve Tippie, Cash’s publisher and TMS vice president of marketing and licensing, as saying, “Cash is a very timely new tool created to help American consumers evaluate their options for spending, saving and investing decisions they confront each day. To meet this need, we pull the best advice and information from dozens of sources to tailor a continually-updated handbook to being a smart consumer.”


Cash sounds intriguing, but access—so far—is limited to only those who have a Kindle. The price seems fair for the subscription, but I’m not sure how many individuals will want to make the $359 investment for the hardware. Then again, it is an investment that allows the owner to carry a plethora of reading material around, so it might just be worth the ticket price.


1 Comment so far
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speaking of portable personal finance, those interested in reading this book, will also be interested in an online personal finance management tool, where half of users saved $100/month.

there is no better time for consumers to be getting serious about financial management… as you clearly know.

Comment by robyn blaikie collins

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